Monday, September 5, 2011

Social Media Expert?

The holidays are over and here we are, Social Media Experts, coming back to conquer communities with our clients' products.

Unfortunately, some of our clients dare to ask questions like "what qualifies us to do the social media marketing for them?",  "What we know, that they don't?".
Here is an example. You are about to watch a homemade video on social media experts. Warning - it is not flattering! On the other hand, it is genuine. Enjoy!

Sunday, August 21, 2011

What Google+ Does Better Than Other Social Networks

Today I've found an interesting question in my G+ stream. Pete Cashmore from Mashable asked what Google+ does better than other social networks?
The versatility of the answer is amazing, from the stream, through uploading gifs, Hangouts, privacy control, meeting new people to "everything".

Thursday, August 18, 2011

LinkedIn Ads Platform Review

If you have a business that provides services to other business, you will find that advertising on facebook isn't so simple for you. You will create a campaign and an ad, which is the fun part of advertising. When you get to the targeting, you'll find a problem. Let's assume that your main target is small businesses in your country. How can you filter such group of people in facebook? If you want, for example, restaurant owners to see your advertisement, it's not enough to state "restaurant" or "food" as an interest. It will bring your message to the people that eat in restaurants and only few of them will be the restaurant owners.

So, you have to be creative and try to think about other B2B services that may be present in facebook.